Built for Beauty Professionals Who Are Done Guessing
You're skilled. You're working. Something still isn't adding up - and you already know a $99 course isn't going to fix it.
Here's what I see all the time.
You're booked. Or you're trying to get booked. Either way; you're working constantly and the money doesn't reflect it. Your pricing feels off but you don't know what to change. Your marketing feels like shouting into a void. Something is wrong but you can't name it - and that's exactly the problem.
You can't fix what you haven't pulled apart.
The Problem
I've been every version of this business.
Solo artist building from scratch. Studio owner who grew a state-licensed, accredited skincare operation to six figures. Instructor. On-stage educator. Corporate manager running a multimillion-dollar location inside a 125-location network.
I'm not a business coach who stumbled into beauty. I'm a beauty professional who knows exactly how these businesses work - what builds them, what quietly breaks them, and what nobody talks about publicly.
Fifteen years in this industry tells me most solo beauty professionals aren't failing at their craft. They're running a business without a business foundation. That's the thing I fix.
Why I’m the One to Help
The Business Audit 90-Minute Intensive · $247
This is where we start.
You bring your business - your pricing, your services, your booking situation, your marketing, whatever is keeping you up at night. I pull it apart. All of it. I find what's not working, I name it out loud, and I hand you a clear picture of exactly what to fix and in what order.
No fluff. No generic frameworks. No homework you'll never do. Just ninety minutes of someone who actually understands your world getting into the details with you.
What's included:
90-minute Zoom intensive, fully recorded so you don't miss anything
Pre-audit intake form so we don't waste a minute
Written audit summary delivered within 48 hours - your findings, your priorities, your next steps in writing
Who this is for: You're a solo esthetician, makeup artist, lash tech, or wax specialist. You're either just going independent or already solo and ready to scale. You're done spinning your wheels and you need someone to tell you exactly what you're missing.
Who this is not for: Anyone looking for cheerleading. I'll tell you the truth. And then I'll help you do something about it.
We book this out with a minimum 7 day lead time to ensure time to complete pre-work before the call. Once I receive it back, there will be an option to move the call up sooner while allowing myself time to properly audit the information. (Minimum 48 hours prior to the call.)
The Offer
Coming Soon
1:1 Coaching Packages - Coming July 2026
Deeper work. Ongoing support. Built around your specific business, your numbers, and where you actually want to go.